Renault:
Test Drive to Monaco
Renault wanted more people to test drive (and ultimately buy) their new Clio and Megane models. We came up with a competition - those who do would be in with a chance of winning a trip to Monaco for the Grand Prix. So we commissioned a famous traditional illustrator who produced iconic Monaco Grand Prix posters back in the day, to design our ads. Simple.
KFC:
C Bomb
To talk about KFC’s welfare credentials we dropped the single most controversial word in the chicken restaurant industry. In a national corporate announcement. And yes, the lead actor was a proper diva to work with…
Airbus:
Military
For Airbus Military we wanted to demonstrate the versatility of each aircraft by constructing them from the things they're capable of carrying.
HSBC:
Open Is Good For Business
In light of Brexit and today’s uncertainty for businesses in UK, HSBC wanted to let all UK businesses - big and small - know that a bank as international as HSBC means they are still connected with the world. We wrote regional specific OOH/press manifestos with insights and references unique to each city to create a sense of pride, including a nationwide manifesto.
Innocent:
Little Drinks, Big Dreams
Mini Cheddars:
Baked To Perfection
Mini Cheddars are baked, not fried.
We decided to demonstrate this in a fun, simple way.